While there were several national retailers that refused to acknowledge Christmas in their advertising last year, there was an impressive number that were respectful and inclusive of Christmas.
Focus on the Family Action is communicating with both groups of retailers on behalf of the 135,000 Americans who signed a Christmas petition to let companies know their treatment of Christmas did not go unnoticed.
“Many consumers care about Christmas and, when they’re spending money for gifts at Christmas, they want Christmas to be recognized by the retailers," said Carrie Gordon Earll, senior director of issue analysis at Focus Action.
“We think this effort has made a difference, and we’ll continue in our campaigns in the future to make the same points to those major retailers.”
FOR MORE INFORMATION
See how your favorite retailers fared in Focus Action's analysis.
— Nima Reza