The annual Focus on the Family Action "Stand for Christmas" campaign is set to launch. While some companies are still leaving the word "Christmas" out of their advertising, many others are showing respect for the Christmas tradition.
This year, the goal of the campaign is to have consumers weigh in on retailers' use of Christmas. The feedback Web site is set to go live around Thanksgiving.
Carrie Earll, director of issues analysis for Focus on the Family Action, said many retailers are waking up to the fact that it is more inclusive to mention "Christmas." She credits the paying clientele.
"There's nothing more effective than hearing from the customer," she said. "The customer's always right."
— Nima Reza
